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About Base.Everyday


Base is the brand that’s here to help you get over the everyday issues that cause the biggest irritations. 

Base Lip Solve is a fantastic lip balm, perfect if you suffer from painful and infuriating cold sores.

Our product development team have been fascinated by the fantastic properties of liquorice and the effect it can have on cold sores and, coupled with Shea butter, they have created a wonderful lip care duo, to help you keep those problematic irritations at bay.





How to use

We know lip fanatics love applying balm, so you can apply Lip Solve as many times as you like. A good application should last 3-4 hours so round the clock coverage would be 4-5 applications throughout the day and make sure you cover all the lip area to make sure the benefits of Base are

There are no know side effects from using liquorice. You would have to eat serious amounts of base over a period of months to be at risk of any side effects, as you would expect from an ingredient that is predominately used as flavouring in food!


Shea Butter
The concentration of natural vitamins and fatty acids in Shea butter makes it incredibly nourishing and moisturising for skin. It is often used to remedy dry skin and to help protect the skin’s natural oils. Shea butter also reduces inflammation and smoothes the skin.

Liquorice Root

Liquorice root is anti-inflammatory and reduces swelling, redness and discomfort. The main beneficial effect of Glycyrrhizin (which is found in liquorice root) is the actual weakening of the herpes virus when this is in a dormant state in the skin. The effect of this is reduced frequency, intensity and duration of cold sores.



*Double blind study by Herpes Virus Association of 40 people using Liquorice Root Extract